Here are some of the top grill and barbecue influencers as of 2025:

Malcom Reed Known for his descriptive grilling tutorials, Malcom shares a variety of recipes and professional advice with over 1.8 million followers on TikTok.
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Maciek – grillinwithdad Since 2017, Maciek has been sharing his passion for grilling through recipes, tips, and tricks, amassing over 1.2 million followers on TikTok.
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Derek Wolf – Over The Fire Cooking A fire-cooking enthusiast, Derek captivates his 785.5K followers with creative meals and barbecue techniques.
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James Brown – GrillNation James shares unique rubs, techniques, and engaging content with his 1.7 million TikTok followers, focusing on the memories created through grilling.
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Matt Pittman – Meat Church Matt shares his passion and knowledge of fire cooking, offering recipes ranging from classic brisket to unique dishes like fried bologna sandwiches, with over 872K Instagram followers.
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Katherine Salom – Girl Gone Grilling Katherine provides a unique twist on classic barbecue recipes, sharing ideas like cheesy corn dip with her audience.
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Jake Fullington – BBQ with Big Jake A paramedic and pit master, Jake shares barbecue recipes and more with his followers on Instagram.
Misty Banchero – Seattle Butcher's Wife Misty shares her grilling adventures and recipes, engaging with a community of barbecue enthusiasts.
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Max Dumont – Grill Hunters Max showcases his grilling expertise and culinary creations, attracting a substantial following on social media.
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Juliana Lima – Chef Julima Juliana shares her culinary skills and barbecue recipes, engaging a large audience on platforms like TikTok and Instagram.
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These influencers have significantly impacted the grilling and barbecue community through their engaging content and expertise.
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